Run your exchange
on autopilot for
net revenue.
Turn your traffic into revenue. Floxis is the white-label RTB exchange you run as your own — your domain, your branding, your margins. An autonomous optimization engine monetizes every impression between supply and demand, on infrastructure already running live production traffic.
Three things that set the exchange apart.
White-label, end to end
Your domain, your branding, your invoicing. Supply and demand partners integrate with your exchange and never see Floxis underneath. Custom domain, custom dashboard, your margin on every transaction.
100% white-labelAutonomous optimization
Segment blocking and dynamic bid floors that tune themselves. Each lever runs Off → Shadow → Enforce and is measured against a live holdout, so uplift is proven, not assumed. A safety breaker auto-reverts to Shadow if a test arm underperforms.
goal-based autopilotStandards-native & compliant
OpenRTB 2.5/2.6, Prebid / header bidding, VAST and JS tags. ads.txt, sellers.json and supply-chain (schain) validation built in. Global privacy compliance — GDPR, CCPA/CPRA, IAB TCF & GPP — with per-endpoint QPS control and real-time, sub-minute analytics.
GDPR · CCPA · GPPA bid request, cleared under your brand — in well under a second.
Publishers / SSPs
- Prebid
- JS tags
- VAST
- OpenRTB 2.5/2.6
RTB auction
- your margin applied
- traffic shaping
- filtering
- compliance
DSPs / advertisers
- 200–300ms timeout
- per-endpoint QPS
- schain validated
Request arrives
Supply sends an OpenRTB request to your branded endpoint — display, video or native.
Auction runs
Floxis calls your demand partners with a 200–300ms timeout, shaping and filtering as configured.
Margin applied
Your margin is taken per transaction and the winning bid is cleared, end-to-end in under 700ms.
Reporting lands
Every bid, win and drop reaches your real-time analytics about a minute later, with drop reports that show exactly why each request was filtered.
Set the goal. Hand over the wheel.
Tell Floxis what each endpoint should maximize — net revenue, fill, or win volume — and the engine blocks, scores and floors every auction to hit it. Every change is proven against a live holdout (arm 0, an exact copy of your status quo) before it touches production, and reverts itself the moment it stops paying off.
Segment blocking
Drop segments with poor demand economics; Shadow scores + records but still sends everything, Enforce actually drops.
Dynamic per-segment floors
Reserve prices computed from observed clearing prices; your manual floors always win, the engine only raises ABOVE your minimum, never below.
Adaptive & range margin
You set min/max bounds; the engine self-tunes margin within them on rolling 24h trade patterns.
Safety breaker. If a test arm's bid rate falls below 80% of the holdout, Enforce auto-reverts to Shadow.
Holdout experiment
illustrativeReserve relative to control — Shadow's is the proposed candidate under measurement, proven before it touches production.
Bars show illustrative reserve relative to control — not real client results.
Connect any partner. No partner left behind.
Bring your own demand and supply — you keep the relationships, Floxis does the integration work — or launch with demand already connected, live from day one.
RTB / OpenRTB
2.5/2.6, display · video · native.
Prebid / header bidding
Prebid.js · Prebid Server.
VAST & video
In-stream · outstream.
JS tags
Script · pixels.
Custom adapter development
Non-standard partner? Floxis builds and maintains the adapter for you — white-glove onboarding, no engineering lift on your side. Per-endpoint config: QPS, timeout, schain, bidding URL.
Everything an exchange needs, in the box.
Brand safety & fraud prevention
Bring your own IVT and creative verification — works with any provider — or have Floxis run it for you. Fraud floor caps and creative checks on every clearing path.
BYOK IVT · creative checks · fraud capsGranular filtering
Allow and block lists across domain, bundle, publisher, CRID, IP, device and ad-markup.
Real-time analytics
Sub-minute reporting across deep dimensions and derived metrics — fill, win, render, eCPM, RCPM — plus drop reports that show exactly why every request was filtered.
Identity & cookie sync
User matching that lifts bid rates and clears more demand on the same supply. Signal-resilient — works with the identity you already run: UID2, ID5, RampID, hashed email.
signal-resilientRouting control
Per-endpoint QPS, spend caps and timeouts — route demand and supply exactly how you want it.
Win-notice & event tracking
Server-side win notifications with impression and render tracking, reconciled into your reporting.
Run your exchange where your traffic is.
Deploy close to your supply and demand for low-latency auctions — one platform, every region.
US-NY
New York · serving live traffic.
EU
Deploy on request.
APAC
Deploy on request.
Credibility your partners can verify.
No hidden ad-tech tax · full log-level data · no black box
Global privacy
GDPR (EU), CCPA / CPRA (US) and IAB TCF & GPP consent handled natively, enforced end to end across the auction. The exchange is a registered IAB TCF vendor.
Full supply chain (schain)
Full, validated supply chain — complete and transparent. Authorized-seller checks (ads.txt & sellers.json) built in.
Creative verification
Integrated creative checks run before anything clears.
Real-time analytics
Per-endpoint routing controls and sub-minute reporting, with drop reports on every filtered request.
Built for teams that route real traffic.
Ad networks
Launch your own branded exchange without building RTB from scratch.
Publishers
Exchange-grade infrastructure, on your domain, without the build.
SSPs
Add an owned auction layer and set the margin on every clear.
oRTB traffickers
Route demand and supply at scale with per-endpoint controls.
Specification.
Launch your exchange.
Book a demo and we'll walk through running Floxis as your own branded exchange — your domain, your demand, our infrastructure.
Book a demo