Auction Kernel
A bid request enters, demand is called, your margin is applied, the winner clears — end to end in well under a second.
Turn your traffic into revenue. Floxis is the white-label RTB exchange you run as your own — your domain, your branding, your margins. An autonomous optimization engine monetizes every impression between supply and demand, on infrastructure already running live production traffic.
Every part of the auction — clearing, optimization, integrations, compliance, reporting — is a module of the same operating surface you control.
A bid request enters, demand is called, your margin is applied, the winner clears — end to end in well under a second.
Set the goal; the engine blocks, floors and tunes every auction to hit it — each lever proven against a live holdout.
RTB, Prebid, VAST and JS tags. Bring your own partners — or launch with demand already connected.
GDPR, CCPA/CPRA, IAB TCF & GPP handled natively. ads.txt, sellers.json and schain validation built in.
Sub-minute analytics across deep dimensions, with drop reports on every filtered request.
Your domain, your branding, your invoicing. Supply and demand partners integrate with your exchange and never see Floxis underneath. Custom domain, custom dashboard, your margin on every transaction.
100% white-labelSegment blocking and dynamic bid floors that tune themselves. Each lever runs Off → Shadow → Enforce and is measured against a live holdout, so the gain is measured, not assumed. A safety breaker auto-reverts to Shadow if a test arm underperforms.
Goal-based autopilotOpenRTB 2.5/2.6, Prebid / header bidding, VAST and JS tags. ads.txt, sellers.json and supply-chain (schain) validation built in. Global privacy compliance — GDPR, CCPA/CPRA, IAB TCF & GPP — with per-endpoint QPS control and real-time, sub-minute analytics.
GDPR · CCPA · GPPSupply sends an OpenRTB request to your branded endpoint — display, video or native.
Floxis calls your demand partners with a 200–300ms timeout, shaping and filtering as configured.
Your margin is taken per transaction and the winning bid is cleared, end-to-end in under 700ms.
Every bid, win and drop reaches your real-time analytics about a minute later, with drop reports that show exactly why each request was filtered.
Tell Floxis what each endpoint should maximize — net revenue, fill, or win volume — and the engine blocks, scores and floors every auction to hit it. Every change is proven against a live holdout (arm 0, an exact copy of your status quo) before it touches production, and reverts itself the moment it stops paying off.
Drop segments with poor demand economics. Shadow scores and records but still sends everything; Enforce actually drops.
Reserve prices computed from observed clearing prices. Your manual floors always win — the engine only raises above your minimum, never below.
You set min/max bounds; the engine self-tunes margin within them on rolling 24h trade patterns.
Safety breaker. If a test arm's bid rate falls below 80% of the holdout, Enforce auto-reverts to Shadow.
Bring your own demand and supply — you keep the relationships, Floxis does the integration work — or launch with demand already connected, live from day one.
Standards-native real-time bidding across every format your supply sends.
Header bidding on the client or the server, aligned to your auction.
Video creatives delivered and tracked through the same clearing path.
Drop-in script and pixel tags for supply that isn't bidding yet.
Non-standard partner? Floxis builds and maintains the adapter for you — white-glove onboarding, no engineering lift on your side. Per-endpoint config: QPS, timeout, schain, bidding URL.
Bring your own IVT and creative verification — works with any provider — or have Floxis run it for you. Fraud floor caps and creative checks on every clearing path.
BYOK IVT · creative checks · fraud capsAllow and block lists across domain, bundle, publisher, CRID, IP, device and ad-markup.
domain · bundle · CRID · IP · deviceSub-minute reporting across deep dimensions and derived metrics — fill, win, render, eCPM, RCPM — plus drop reports that show exactly why every request was filtered.
fill · win · render · eCPM · RCPMUser matching that lifts bid rates and clears more demand on the same supply. Signal-resilient — works with the identity you already run: UID2, ID5, RampID, hashed email.
signal-resilient · UID2 · ID5 · RampIDPer-endpoint QPS, spend caps and timeouts — route demand and supply exactly how you want it.
QPS · spend caps · timeoutsServer-side win notifications with impression and render tracking, reconciled into your reporting.
server-side · impression · renderDeploy close to your supply and demand for low-latency auctions — one platform, every region.
New York · serving live production traffic today.
Deploy on request — close to European supply and demand.
Deploy on request — close to Asia-Pacific traffic.
No hidden ad-tech tax · full log-level data · no black box.
GDPR (EU), CCPA / CPRA (US) and IAB TCF & GPP consent handled natively, enforced end to end across the auction. The exchange is a registered IAB TCF vendor.
Full, validated supply chain — complete and transparent. Authorized-seller checks (ads.txt & sellers.json) built in.
Integrated creative checks run before anything clears.
Per-endpoint routing controls and sub-minute reporting, with drop reports on every filtered request.
Launch your own branded exchange without building RTB from scratch.
Exchange-grade infrastructure, on your domain, without the build.
Add an owned auction layer and set the margin on every clear.
Route demand and supply at scale with per-endpoint controls.
| End-to-end response | < 700 ms |
| DSP bid timeout | 200–300 ms (default) |
| QPS per endpoint | 1–100k+ (configurable) |
| Analytics | real-time ~1 min + drop reports |
| Optimization | goal-based autopilot, holdout-proven |
| RTB | OpenRTB 2.5 / 2.6 |
| Header bidding | Prebid.js · Prebid Server |
| Tags & video | JS tags · VAST |
| Supply chain | ads.txt · sellers.json · schain |
| Privacy | GDPR · CCPA/CPRA · IAB TCF v2 · GPP |
| Regions | US-NY live · EU · APAC |
Book a demo and we'll walk through running Floxis as your own branded exchange — your domain, your demand, our infrastructure.