Real-time bidding infrastructure

Run your own ad exchange.

Turn your traffic into revenue. Floxis is the white-label RTB exchange you run as your own — your domain, your branding, your margins. An autonomous optimization engine monetizes every impression between supply and demand, on infrastructure already running live production traffic.

Book a demo See how it works

<700ms end-to-end response OpenRTB 2.5/2.6 standards-native US-NY cluster — live production Launch with demand already connected

Where every cent goes

CLEARED · ~540ms · ILLUSTRATIVE

Cleared bid $2.40 Winning demand bid, cleared under your brand

Your margin $0.29 ~12% · you set the rate per endpoint

To your supply $2.11 Net to the publisher, validated schain

No hidden ad-tech tax · full log-level data on every clear Illustrative figures

Built on open standards your partners already trust

OpenRTB 2.5OpenRTB 2.6PrebidVAST JS Tagsads.txtsellers.jsonschainIAB TCF

Why Floxis

Three things that set the exchange apart.

White-label, end to end

Your domain, your branding, your invoicing. Supply and demand partners integrate with your exchange and never see Floxis underneath. Custom domain, custom dashboard, your margin on every transaction.

100% white-label

Autonomous optimization

Segment blocking and dynamic bid floors that tune themselves. Each lever runs Off → Shadow → Enforce and is measured against a live holdout, so uplift is proven, not assumed. A safety breaker auto-reverts to Shadow if a test arm underperforms.

goal-based autopilot

Standards-native & compliant

OpenRTB 2.5/2.6, Prebid / header bidding, VAST and JS tags. ads.txt, sellers.json and supply-chain (schain) validation built in. Global privacy compliance — GDPR, CCPA/CPRA, IAB TCF & GPP — with per-endpoint QPS control and real-time, sub-minute analytics.

GDPR · CCPA · GPP

How it works

A bid request, cleared under your brand — in well under a second.

Supply

Publishers / SSPs

Prebid & header bidding
JS tags & pixels
VAST video
OpenRTB 2.5 / 2.6

Your Floxis exchange

RTB auction

Your margin applied
Traffic shaping
Filtering
Compliance enforced

Demand

DSPs / advertisers

200–300ms timeout
Per-endpoint QPS
schain validated
Spend caps & routing

Request arrives

Supply sends an OpenRTB request to your branded endpoint — display, video or native.

Auction runs

Floxis calls your demand partners with a 200–300ms timeout, shaping and filtering as configured.

Margin applied

Your margin is taken per transaction and the winning bid is cleared, end-to-end in under 700ms.

Reporting lands

Every bid, win and drop reaches your real-time analytics about a minute later, with drop reports that show exactly why each request was filtered.

Optimization engine

Set the goal. Hand over the wheel.

Tell Floxis what each endpoint should maximize — net revenue, fill, or win volume — and the engine blocks, scores and floors every auction to hit it. Every change is proven against a live holdout (arm 0, an exact copy of your status quo) before it touches production, and reverts itself the moment it stops paying off.

Maximize net revenue Maximize fill Maximize win volume

Segment blocking

OffShadowEnforce

Drop segments with poor demand economics. Shadow scores and records but still sends everything; Enforce actually drops.

Dynamic per-segment floors

OffShadowEnforce

Reserve prices computed from observed clearing prices. Your manual floors always win — the engine only raises above your minimum, never below.

Adaptive & range margin

OffShadowEnforce

You set min/max bounds; the engine self-tunes margin within them on rolling 24h trade patterns.

Safety breaker

If a test arm's bid rate falls below 80% of the holdout, Enforce auto-reverts to Shadow.

Reserve vs. control

Sample · illustrative

arm 0 — Holdout control1.00×

arm 1 — Shadow measuring, not sent1.15×

arm 2 — Enforce live, raised floor1.30×

Bars show illustrative reserve relative to control — not real client results.

Integrations

Connect any partner. No partner left behind.

Bring your own demand and supply — you keep the relationships, Floxis does the integration work — or launch with demand already connected, live from day one.

RTB

RTB / OpenRTB

OpenRTB 2.5 / 2.6 across display, video and native.

Header bidding

Prebid

Prebid.js and Prebid Server — server-side and client-side header bidding.

Video

VAST & video

In-stream and outstream video supported end to end.

JS tags

Script tags and pixels for non-RTB supply.

White-glove onboarding

Custom adapter development

Non-standard partner? Floxis builds and maintains the adapter for you — no engineering lift on your side. Per-endpoint config: QPS, timeout, schain, bidding URL.

Capabilities

Everything an exchange needs, in the box.

Brand safety & fraud prevention

Bring your own IVT and creative verification — works with any provider — or have Floxis run it for you. Fraud floor caps and creative checks on every clearing path.

BYOK IVT · creative checks · fraud caps

Granular filtering

Allow and block lists across domain, bundle, publisher, CRID, IP, device and ad-markup.

domain · bundle · CRID · IP · device

Real-time analytics

Sub-minute reporting across deep dimensions and derived metrics — fill, win, render, eCPM, RCPM — plus drop reports that show exactly why every request was filtered.

~1 min · drop reports

Identity & cookie sync

User matching that lifts bid rates and clears more demand on the same supply. Signal-resilient — works with the identity you already run: UID2, ID5, RampID, hashed email.

UID2 · ID5 · RampID · hashed email

Routing control

Per-endpoint QPS, spend caps and timeouts — route demand and supply exactly how you want it.

QPS · spend caps · timeouts

Win-notice & event tracking

Server-side win notifications with impression and render tracking, reconciled into your reporting.

server-side · reconciled

Global infrastructure

Run your exchange where your traffic is.

Deploy close to your supply and demand for low-latency auctions — one platform, every region.

US-NY

Live

New York · serving live production traffic today.

Available

Deploy on request — close to European supply and demand.

APAC

Available

Deploy on request — low-latency auctions across the region.

Trust & compliance

Credibility your partners can verify.

No hidden ad-tech tax · full log-level data · no black box

Global privacy

GDPR (EU), CCPA / CPRA (US) and IAB TCF & GPP consent handled natively, enforced end to end across the auction. The exchange is a registered IAB TCF vendor.

Full supply chain (schain)

Full, validated supply chain — complete and transparent. Authorized-seller checks (ads.txt & sellers.json) built in.

Creative verification

Integrated creative checks run before anything clears.

Real-time analytics

Per-endpoint routing controls and sub-minute reporting, with drop reports on every filtered request.

Who it's for

Built for teams that route real traffic.

Ad networks

Launch your own branded exchange without building RTB from scratch.

Publishers

Exchange-grade infrastructure, on your domain, without the build.

SSPs

Add an owned auction layer and set the margin on every clear.

oRTB traffickers

Route demand and supply at scale with per-endpoint controls.

End-to-end response

< 700 ms

DSP bid timeout

200–300 ms (default)

QPS per endpoint

1–100k+ (configurable)

Analytics

real-time ~1 min + drop reports

Optimization

goal-based autopilot, holdout-proven

RTB

OpenRTB 2.5 / 2.6

Header bidding

Prebid.js · Prebid Server · JS tags

Video

VAST

Supply chain

ads.txt · sellers.json · schain

Privacy

GDPR · CCPA/CPRA · IAB TCF · GPP

Regions

US-NY live · EU · APAC

Launch your exchange.

Book a demo and we'll walk through running Floxis as your own branded exchange — your domain, your demand, our infrastructure.

Book a demo